Case study 02 · Sports · Caribbean Premier League 2026
Jamaica Kingsmen — Matchday at Sabina Park
Official Matchday Photography & Social-First Content
Official matchday coverage of the Jamaica Kingsmen at Sabina Park — from the stands filling up to the winning moment — delivered as frames the club could turn into result cards, player graphics and fan content on the night.
- 1Matchday
- 170+Selected frames
- 3Club posts tracked
- 2,400+Likes on two posts
- The brief
- Official photography of the Kingsmen’s home match against Trinbago Knight Riders, ready for the club’s matchday channels.
- The challenge
- A T20 night moves fast. The innings that decides the game can last 25 balls, and the club needs the frame while the result is still news.
- Our role
- Matchday photography, player and crowd coverage, image selection and fast delivery to the club’s social team.
- The execution
- Cover the build-up, both innings, the celebrations and the stands, selecting frames with clean space for scores, names and branding.
- From capture → application
- Ralmar frames became the club’s result graphic and its Hometown Hero post, both designed by the Kingsmen team. The examples below show the photograph, the graphic and the published post with its numbers.
- The outcome
- 170+ selected frames from one matchday, and club posts that drew more than 2,400 likes across two of them.
01The Assignment
Building the matchday story beyond the boundary.
The brief went past the scorecard: the crowd arriving, the players’ focus, the breakthroughs, the big hitting, the finish and the people in the stands who make Sabina Park a home ground.
- Match
- Jamaica Kingsmen v Trinbago Knight Riders
- Date
- 15.08.26 · Caribbean Premier League
- Venue
- Sabina Park, Kingston
- Result
- Kingsmen 183/5 (18.4) beat TKR 182/6 by 5 wickets
One matchday, frame by frame — 15.08.26
The stands fill 
Focus 
The attack 
Breakthrough 
The reply 
McKenzie’s 69 
The finish 
The next generation
02From Photograph to Matchday Graphic
From photograph to matchday graphic.
The frames were made to travel: a clear subject, clean space around the player and the emotion of the moment, ready for the type, scores and branding the Kingsmen team designed around them.
01 / Original Ralmar photograph
Clean subject → cut-out02 / “Hometown Hero” graphic
01 / Original Ralmar photograph
Raised bat → result card02 / Result graphic
03 / See the published posts and their numbers ↓
The same frame does more than one job: the photograph tells the moment, the graphic tells the result, and the club’s feed puts both in front of the supporters who were not in the ground.
03The Match in Graphics
One match. Many touchpoints.
Around the coverage, the club’s feed told the game in numbers and faces, in graphics the Kingsmen team designed: the over that turned it, the innings, the partnership and the supporters who made the noise.
04On the Club’s Feed
Published while it mattered.
The result post went up on match night and the Hometown Hero graphic followed the next day, both carrying Ralmar photography to the club’s audience.
1.6KLikes on the club’s result post
@kingsmenjamaica on Instagram
Counts as shown on the posts on 01.10.26.
05The Stands
A home ground is its people.
The supporters are part of the story the club tells. Faces, nerves and celebration from the stands give the matchday its atmosphere and give the feed content that belongs to the fans.
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Matchday Photography · Player Content · Fan Content · Real-Time Delivery