Case studies · Ralmar Media

From the moment
to the campaign.

Inside the assignments: the access, the decisions and the content that carried the story. Sports, live entertainment and Jamaican culture, delivered for the channels where audiences gather.

Explore the flagship story →Browse selected work

Case study 01 · Sports

Reggae Boyz — Nations League 2026

From capture to campaign.

Official photography, camp access and real-time delivery. Follow the original photographs into federation graphics and club posts.

8 days in camp · 7 sessions · 2 matchdays · 3,704+ frames

View Case Study →

02 / Jamaica Kingsmen · Cricket matchday content

Building the matchday story beyond the boundary.

The personalities, preparation and pressure around the cricket. Official team photography connects the camp and the match to the supporters following the story.

Jamaica Kingsmen batter follows through on a lofted shot under the floodlights — Original photography: match action from the Kingsmen assignment.

The brief: Document Jamaica Kingsmen across the assignment, giving the team imagery for its matchday story.
The challenge: Follow a long matchday without losing the moments between deliveries: preparation, player personality and reactions.
Our role: Official photography, behind-the-scenes player access, warm-ups, match action and social-first imagery.
The execution: Cover the players before and during play, combining expressive portraits, decisive action and team interactions.
From capture → application: The Kingsmen team designed the club’s result graphic and its Hometown Hero post from Ralmar frames; the two posts drew 1.6K and 833 likes on the Kingsmen’s Instagram.
The outcome: A photographic record of the team and its matchdays, extending the coverage beyond the scorecard.

1 matchday · 170+ selected frames · Result post: 1.6K likes · Hometown Hero: 833 likes

View the full case study →Planning a sports campaign? →

A Kingsmen player practices a batting stroke before play — Preparation

Kingsmen bowler in his delivery stride — Bowling

Two Kingsmen batters touch gloves between deliveries — Partnership

03 / Grand Slam Track × Irie Jam · Track photography + live creative

Trackside to timeline.

Photography and live creative working at the pace of the meet. A photograph becomes a branded athlete story while the action is still happening.

Sasha Zhoya athlete graphic combining track photography with Grand Slam Track and Irie Jam branding — Application: Sasha Zhoya athlete creative for Grand Slam Track × Irie Jam.

The brief: Bring the Kingston meet to Irie Jam’s audience through photography and athlete-led creative.
The challenge: Move from fast action to a finished asset during a live sporting event.
Our role: Trackside photography, real-time content and athlete graphics with partner branding.
The execution: Capture the athlete, choose the expressive frame and build the branded treatment while the meet is running.
From capture → application: The Sasha Zhoya piece combines action imagery, an athlete cutout, event identification and Irie Jam branding in one finished graphic.
The outcome: An athlete creative series and live event imagery for the partner’s coverage.

See the athlete graphic series →Planning a sports campaign? →

04 / Love & Harmony Cruise · Full event content execution

Content production at sea.

An event that keeps moving. Artists, performances, excursions, nightlife and the guest experience form one multi-day story.

Love and Harmony guests together on the cruise ship deck — Original photography: the guest experience on board Love & Harmony Cruise.

The brief: Tell the story of the cruise as a complete live experience, from the performances to the people on board.
The challenge: Multi-day coverage across moving locations and changing schedules, from daylight excursions to nighttime stages.
Our role: Photography, video and social media execution for the entire event, with event storytelling and rapid content delivery.
The execution: Embed in the event, following the programme, artist moments and guest experience across the voyage.
From capture → application: Stage frames became artist graphics and the cruise’s nine-slide “Thank You Harmonizers” carousel (1,036 likes), while daily programme graphics carried the voyage.
The outcome: Full-event social media execution and a connected body of photography, video and creative spanning the artists, setting and guest experience.

6 days · 5 nights · 280+ selected frames · Wrap-up carousel: 1,036 likes · Page: 42.7K followers

View the full case study →Need an embedded content team? →

Love and Harmony Cruise 2026 welcome artwork — Welcome aboard

Day one departure programme with activities and onboard locations — Daily programme

Minister Marion Hall performance photography incorporated into artist artwork — Artist coverage

05 / Vybz Kartel & Friends × CODA · Entertainment campaign · Tortola, BVI

A campaign built for show night.

From the countdown to the moment the show goes live. Campaign creative connects a Caribbean stage with the audience watching online.

Vybz Kartel and Friends Live from Tortola graphic promoting the CODA stream — Application: CODA viewing information built into the show campaign.

The brief: Support the live-from-Tortola campaign with creative that takes viewers from awareness to the show.
The challenge: Keep event information, viewing instructions and the live moment clear across a changing campaign.
Our role: Countdown, FAQ and show-night campaign creative, show-night stage photography and aerial event video.
The execution: Build a connected creative sequence from pre-event reminders through the we’re-live announcement.
From capture → application: Our stage photographs became CODA’s show-night posts with Vybz Kartel, drawing 8,136 and 4,888 likes, while the campaign creative carried the stream from countdown to curtain.
The outcome: A complete campaign set, aerial footage of the night and two show-night posts with 13,024 likes between them.

1 show night · Live on CODA · Show-night posts: 8,136 and 4,888 likes

View the full case study →Planning a live event? →

06 / Eternal Father Awards · Integrated event campaign

One event. One visual ecosystem.

Promotion, sponsor content and the live experience belong to the same story. The work connects the build-up, the red carpet, the performances and the moments shared afterward.

Pre-event promotion
Sponsor content
Red carpet
Live event
Performances
Social coverage
Highlights / recap

The brief: Connect the awards event’s campaign, partners and live coverage through a coherent body of content.
The challenge: Give sponsors, honourees, performers and the event itself their place in the story.
Our role: Sponsor integrations, campaign content, red-carpet and event coverage, performance content and livestream elements.
The execution: Carry the visual story from pre-event promotion into sponsor content, arrivals, the live programme and social coverage.
From capture → application: Event moments support social coverage and highlights; campaign and sponsor assets connect the programme to its wider communications.
The outcome: A connected collection of campaign and event content, covering the occasion beyond the stage alone.

Planning an event campaign? →

07 / Jamaica Independence / JCDC · National cultural coverage

Documenting a national celebration.

Independence Village and Grand Gala: the performers, crowds, stage production and shared moments that carry Jamaican identity.

Aerial view of the National Stadium filled with spectators and performers on Independence night — Independence night at the National Stadium. The aerial film is in the video portfolio.

The brief: Document the national celebration and the people who bring it to life.
The challenge: Balance the scale of a major cultural event with individual expressions, performances and moments in the crowd.
Our role: Photography of Independence Village and Grand Gala, with aerial coverage of Independence night at the National Stadium.
The execution: Move between the wider setting, stage activity, performers and spectators to capture both scale and atmosphere.
From capture → application: Ground-level photographs tell the human story; aerial footage establishes the scale of the celebration.
The outcome: A visual record of Jamaican culture, performance and public celebration, from individual moments to the full stadium.

See Independence from above →Planning a cultural event? →

08 / Rebel Salute · Music festival · Jamaica + USA

From stage to social.

Live entertainment content at scale. Artist imagery, performances, audience energy and festival branding connect the experience across Jamaica and the United States.

Maxi Priest performance photographs composed into Rebel Salute USA 2026 artist artwork — Application: performance imagery becomes a branded Rebel Salute USA artist asset.

The brief: Carry the festival’s artists, atmosphere and identity into visual content across Jamaica and the US.
The challenge: Tell one festival story across different stages and audiences while keeping the performances and people at its centre.
Our role: Photography, artist imagery, festival creative and live social content.
The execution: Capture performance moments and festival atmosphere, then build artist and event assets around the images.
From capture → application: The Maxi Priest example combines performance frames and festival branding. The wider creative includes outlet information, travel messaging and Artisan Village content.
The outcome: Event photography and creative assets serving artist coverage and the broader festival campaign in two markets.

Explore the festival creative →Need a festival content team? →

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